Support Nova Scotia’s women in business: cwbbusinessdirectory.ca

 

 Menu

Certificate Training Programs

We are pleased to offer certificate training programs thanks to our partnership with the Nova Scotia Department of Labour, Skills and Immigration. Subscribe to our newsletter to receive updates on certificate training programs and other learning opportunities.

Eligibility Requirements:

  • This program is for members of the CWB. Not a member? Join us today!
  • This program requires a time commitment of 40 hours; please consider your availability and be aware of the dates and times before you choose to apply
  • This is a virtual program, please ensure you have access to reliable internet and computer capability to participate each week
  • All participants must be residents of Nova Scotia
  • Each program may have additional specific requirements, see below

Presentation Skills

Instructor: Bernice Williams
Start Date: September 17, 2024
End Date: November 19, 2024
Time: 9:00 AM – 1:00 PM
Total Hours: 40

Course Description:
Enhance your public speaking and presentation abilities with the interactive Presentation Skills course. This program is designed for individuals seeking to build confidence and skill in speaking on behalf of their business. Through practical exercises, including voice projection, impromptus, and structured presentations, participants will gain hands-on experience. Peer and facilitator feedback, along with video replay, will be used to refine your skills, one area at a time.

Learning Outcomes:

  • Identify the core audience
  • Determine subject matter expertise
  • Create presentation goals and content
  • Develop speaking presence
  • Utilize visual aids effectively
  • Overcome barriers to presenting

Change Management

Instructor: Sandra (MacDonald) Tremblett
Start Date: October 2, 2024
End Date: December 11, 2024
Time: 9:00 AM – 1:00 PM
Total Hours: 40

Course Description:
Master the art of guiding your organization through change with the Change Management course. This program provides a comprehensive approach to designing, implementing, and leading a change management process. Participants will explore various models, develop communication plans, and learn strategies to manage resistance and change fatigue within their organizations.

Learning Outcomes:

  • Define change management
  • Identify resistance factors in organizations
  • Explain change management models
  • Develop strategies for leading change
  • Manage change fatigue effectively
  • Create a tailored change management plan

Program specific requirements:

  • Your business must have been operational for at least two years
  • Your primary focus should be on business growth and scalability

Apply now.


Content Marketing Using AI

Instructor: Georges Hanna
Start Date: September 19, 2024
End Date: November 21, 2024
Time: 9:00 AM – 1:00 PM
Total Hours: 40

Course Description:
Elevate your content marketing strategy with the cutting-edge course on Content Marketing using AI. This dynamic program will teach you how to harness Artificial Intelligence to craft compelling content, engage your audience, and drive business growth. From planning and creating content with ChatGPT to mastering social media strategies, this course covers everything you need to revolutionize your marketing efforts.

Learning Outcomes:

  • Develop a content marketing strategy
  • Create content using AI tools like ChatGPT
  • Understand buyer psychology
  • Train AI tools for personalized content creation
  • Implement YouTube and Facebook publishing strategies
  • Create lead magnets and optimize email marketing with AI

Program specific requirements:

  • You have a foundational understanding of content marketing
  • You are aware of AI-driven marketing strategies
  • You have established a solid customer profile

Financial Fundamentals – Level 1

Instructor: Stephanie Folahan
Start Date: September 26, 2024
End Date: December 5, 2024
Time: 1:00 PM – 5:00 PM
Level: I
Total Hours: 40

Course Description:
Start your journey in finance with Financial Fundamentals, the essential course for every business owner. This program covers key accounting terminology, basic bookkeeping, financial statement analysis, and government reporting requirements. By the end of the course, you will have the foundational knowledge to manage your business’s financials effectively and make informed financial decisions.

Learning Outcomes:

  • Define key accounting terms
  • Identify essential financial tools
  • Understand basic bookkeeping
  • Analyze financial statements
  • Comply with tax and government reporting
  • Create budgets and cash flow projections

Program specific requirements:

  • Your business must have established revenue streams
  • You have an established financial record-keeping system for your business

note: applicants must have registered and started their business, priority to women in Cape Breton

For more information

Eirinn Fraser
Business Advisor, Cape Breton
902-217-2660
eirinn.fraser2@msvu.ca